SLUM DOG TARNISHED INDIAN TOURISM, IN LOVE WITH KERALA TO BOOST TOURISM IN INDIA @ 空思想

Films are acting as ?virtual holiday brochures' The Slum Dog Millionaire tarnished the image of tourism especially in mumbai. A person viewing the film may feel pity towards the children living in the slums of Mumbai.An international tourist may feel that this is India. But India is a country with vast tourism potential.

It is in this context that The Tourism industry has come forward to patchup this imageThe State of Kerala has taken the initiative under the leadership of EM Najeeb- a new feature film -In Love With Kerala is getting ready. This film from kerala will boost the tourist inflow to kerala and India. Anish j. Karrinad is the writer and director of this movie.Em Najeeb president of kerala travel mart and CMD of Great India Tour Company is the patron and general convenor.Rajesh Germany is the european promoter and Jolly thadathil executive producer.Karl is the advisory board chairman.Soorya Krishnamoorthy is the Chief advisor for culture, Rajan Thomas Varghese( Corporate Director - Great India Tour Company) is the chief advisor for Tourism Mr Rajagopal Iyer corporate director of Udaya samudra (UDS) Leisure beach resort, Kovalam is the team leader for the hospitality advisory board.

Movie tourism is becoming the new trent in marketing a destination. Kerala the most prominent south indian state is producing a feature film to promote itself in international market. In Love With Kerala www.inlovewithkerala.com prodused by deutsches group germany and Tourism Movie Makers will be a major attraction.

The slum dog millionaire is a British drama film based on Indian author Vikas Swarup's novel ?Q and A'. It is filmed in the slums of Juhu, in Mumbai. All the actors and some technicians are Indians. After the screenings at the Telluride film festival and the Toronto international film festival the film released on 12th November 2008 in North America. On 22nd January 2009 it premiered in India and on 23rd January it released in United States and UK. The film is praised world wide. In India only it received some hullabaloos. The major controversies related with the movie are it denigrates Hinduism and distorts reality. Danny Boyle here used the common bollywood formula with a touch of reality not furnished it with dreams. Some film critiques in India argue that the film which insults India must be banned.the ?Slum dog Millionaire' reveals the real picture of Indian slums. That is why some prominent Indian personalities like Amitabh Bhachan argue that the film insults India and it is against India and its pride. "Is that is all there is to our beautiful city of Mumbai?" Question is from the Indian director Priyadarshan. All Indians should be proud that Indian personalities like A.R Rahman are honored by the audience world wide. Danny Boyle here filmed the reality of the lives in the slums sexual harassment and other antisocial activities. Actually here he never wants to injure the feelings of a developed country. He wants to express how a boy from the slums, not even got proper education achieved his desire. The critiques should think that the slums and the horrible lives there are not at all day dreams it is the truth there. As Alyque Padamsee says "Isn't it disappointing that it took a Richard Attenborough to do the ultimate film on Gandhi and now, a Danny Boyle takes well worn Bollywood formulae, gives it his on magical spin to make it a global success? I think Bollywood the pseudo critiques, and the so- called professional screamers should ask themselves one question: Why couldn't we make films like Gandhi and Slum Dog?"

Emily Bright Man. A German Journalist. Completed post graduation in Journalism and communication.